Over-The-Air Geotargeting By Local Stations

Bios: Rick Ducey Managing Director, BIA Advisory Services Rick leads BIA’s strategy consulting practice and serves as an advisor to an affiliated investment banking group BIA Capital Strategies. Rick works with media, adtech and martech companies to see and evaluate opportunities and strategies in the market to achieve corporate goals. Rick helps clients with strategic planning, developing partnership strategies, product planning, and achieving revenue growth and diversification. In addition to his work at BIA, Rick serves on the ATSC Business Advisory Council. He is a member of the Journal of Media Economics the editorial board. He has taught graduate and undergraduate courses in strategy, entrepreneurship, and research analysis at Michigan State University, University of Maryland, George Mason University, and The George Washington University. Rick earned his Ph.D. from Michigan State University, his M.S. from Syracuse University and his B.A. from the University of Massachusetts at Amherst. Bert Goldman President, Goldman Engineering Bert Goldman is currently the president of Goldman Engineering Management and an advisor to GeoBroadcast Solutions. Bert brings more than 45 years of experience in broadcast engineering. He has extensive experience in facility design, Spectrum improvement, FCC applications, and all facets of station construction. Bert is a member of the Institute of Electrical and Electronics Engineers (IEEE), Society of Broadcast Engineers (SBE), and is an associate member of the Association of Federal Communications Consulting Engineers (AFCCE). Bert has been active in broadcast industry organizations including the National Association of Broadcasters (NAB), the National Radio Systems Committee (NRSC), NAB Radio Technical Committee, and has written several articles for the industry trade press. Rich Redmond Senior Advisor, GeoBroadcast Solutions Rich is Senior Advisor to GeoBroadcast Solutions and serves as President/COO of the Elenos Group. Driven and collaborative private equity president and managing director in media technology sales and delivery, driving enterprise operations and product development initiatives to generate multimillion-dollar returns.